PANEL COMMUNITIES
Value driven, commercial research
Maru/HUB Panel Communities combine qualitative, quantitative and advanced research methodologies, including System 1 measurement, in one easy-access, standardized environment to unearth valuable insights.
We combine market-leading insights software and consulting expertise with certified global sample to help you connect with your target audiences faster and make better, more informed business decisions.
By utilizing Maru/HUB Panel Communities to address key business challenges, organizations are able to reduce ad hoc research budgets by up to 50% and drive better, more informed commercial decision making.
THE POWER OF PEOPLE:
Understand the impact an Insight Community can have on your brand.
Deeper, more holistic insights
Built-in tools such as video, highlighters, and IAT to capture the emotional responses and System 1 reactions vital for clients to understand and connect with customers.
Flexible service model
Stretch your research budget and build capacity with flexible service options and sector experts who can help with anything from design to programming to reporting.
A Customer Panel Community
SOFTWARE SOLUTION
Build a customer Insight Community to increase customer satisfaction, reduce costs and evaluate customer touch points faster and more economically.
CUSTOMER ENGAGEMENT
Bring customers into every decision as part of an overarching Customer Engagement Strategy. Use the community to consult with customers, improve satisfaction, adapt to changing needs and close the feedback loop.
LONGITUDINAL LEARNING
Use the community to develop a greater understanding of customers through deep and progressive profiling, in addition to qualitative and quantitative research and use these learnings to improve customer understanding.
Community management + sector expertise
Our team brings together experienced community managers who understand your sector so you can leverage best practices and obtain higher ROI.
Agile research software
Our Panel environments include the option of DIY authoring and reporting solutions that allow you to do more research with your customers faster..
Bringing it all together
Industry-leading agile panel platform with built-in solutions for ongoing qualitative and quantitative insights.
Access to sector experts plus community management team to ensure community health and ROI.
Build capacity with our flexible service model so you can conduct self serve or full serve as needed.
Delivering continuous insights with a secure panel community environment
Maru/HUB Panel Communities provide a standardized panel community website, full qualitative community features, community and member engagement tools, advanced analysis and reporting suite and access to all Maru/HUB’s Feel, Behave, Think System 1 and System 2 methodologies in one secure environment.
Accredited & Secure Ecosystem
Compliance with privacy and security regulations is built into the HUB platform. Our Maru software conforms to the highest international standards for data residency, data processing and PPI requirements. We know how valuable your customers and their date are. It’s why we adhere to the highest regulations and security principles.
The Experience & Insights platform
To learn more about Maru's powerful research ecosystem and how we deliver insights at speed, please contact us today.
Inform commercial business decisions with a holistic understanding of customers
Maru/HUB Panel Communities provide unique access to qualitative, quantitative and advanced research methodologies in one standardized, cost-effective platform to unearth a holistic understanding of your customers or key stakeholder groups
Qualitative
Explore customer feelings, behavior and thoughts in detail with qualitative research tools, including Discussion Boards, Live Chats and Diaries
Quantitative
Capture feedback from respondents with dynamic and engaging Polls and Surveys
Advanced question types
Gather deeper, more meaningful feedback from customers with access to Maru/HUB’s advanced range of question types, including Implicit Association Testing (System 1), Video and Mailbox Testing
Our combination of proprietary software, customer support and research expertise allows us to flex our offer to meet the dynamic commercial and customer needs of our clients whether those needs be self serve, full serve or some combination of the two.
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Public Opinion Poll
We deliver insights into citizen-consumer attitudes, opinions, & behaviors. We snap polls for collaborative media partners & clients alike. Read our latest public releases.
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Maru Insights Blog
Learn how Maru’s enterprise software ecosystem uses data to discover insights and hear directly from our advisory experts on the latest industry trends, gaps, & opportunities.
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Maru Research Papers
Want a more in-depth look into our research? Hear from our experts on how Maru provides data-driven, scalable solutions to meet our client’s insight needs.